After reading a blog entry (which i lost the link to) this morning on seo. I started to think that a lot of companies that invest a lot of money into SEOing their pages to get them top in one keyword or several may not have the right content to help the user.

What I mean by this is that online businesses may have SEOed their pages but the actual page content may be totally irrelevant to the keywords or just not answering the visitors query.

What our main goal would be when optimising our pages would be to clearly make the Search engine understand what content is being presented to them and what is exactly relevant to that page content. That is what I call SEOed pages; clearly identifying the information to the search engine for them to properly assign keywords/phrases to that page. Thus would help the users on their queries.

Well that last sentence was a bit to extreme on the rationality that people on the internet would think of helping others for free. In reality a lot of companies fall into the black hat SEOing of the pages so that it gets them in top in some keywords and yet deliver some really poor content. Thus not helping the users on their queries and making the search engine fail to deliver you good content.